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10.29.2009

Transforming Storage & Data Protection

 
How to Get More Done With Less: Transforming Storage & Data Protection in SAN Environments
Nov 5, 2009
2:00 p.m. Eastern/ 11:00 a.m. Pacific
Duration: 60 Minutes

In this uncertain economy, the pressures you face to protect ever-increasing data with stricter recovery requirements, tighter budgets and fewer resources are even worse when relying on outdated and unreliable solutions for your storage and data protection.

Join us for this informative webcast to hear firsthand Kardia Health Systems' success story on how it more easily and affordably managed its backup and recovery operations. You'll also hear from industry analyst firm Enterprise Strategy Group on the challenges of data protection driving requirements, their impact on storage spending, and what you should be evaluating to get more done with less.

REGISTER TODAY >>

Register and Attend
For A Chance To Win

Wii Fit

 
Lauren Whitehouse
Senior Analyst
Enter?rise Strategy Group
Trent Henson
President TriPrima, Inc.
and Former Acting CTO of Kardia Health Systems, Inc.
Michael Krieger
VP, Market Experts Group
Ziff Davis Enterprise

10.28.2009

BigCommerce launch event in Austin Texas on Nov 11th

 


As you probably know by now, we've launched a hosted version of our ecommerce software called BigCommerce. Well, we're having a special launch event for web designers, developers and agencies in Austin, Texas and we'd really like it if you could attend.

Union Park -
The Boom Boom Room

You'll get to meet the Interspire team, see a demo of BigCommerce, learn more about our reseller program, network with like-minded individuals and most importantly have a great time. Oh, and there's complimentary food and drink too.

The launch event is on Nov 11th from 5pm-7pm at Union Park in Austin, Texas. It costs nothing to attend but spaces are limited, so please click the link below to reserve your spot now:



BigCommerce Launch Event - Your Invitation

The launch event costs nothing to attend but spaces are limited, so please click the link below to reserve your spot now:

We look forward to seeing you there!

The BigCommerce team
1-888-699-8911

10.26.2009

Webinar Grow Your Email Opt-in List email marketing

LYRIS | HQ: Simplify. Unify. ROI.

FREE WEBINAR
Grow your Email Marketing Opt-in List... Almost Automatically
Tuesday, October 27, 2009, 10:00 AM Pacific Time / 1:00 PM Eastern Time

Email marketers face an ongoing battle to grow their email opt-in lists. With up to 30% churn of the email addresses on most opt-in lists each year, it's tough just to stay even!

Join us for this live Webinar 

And without list growth, it's hard to deliver the increases in revenue and ROI your company needs in this economy. So how do you grow your opt-in list without breaking the bank or losing your mind? Spend a valuable hour with Lyris' Vice President of Marketing, Andrea Scarnecchia. Andrea will share simple methods to help grow your lists - including ways to leverage the marketing you're already doing to get better results. She'll cover the three "layers" of successful list building efforts:

  1. The "Autopilot" Layer that works with minimal marketing effort ongoing once it's set up.
  2. The Supplemental Layer that brings in additional new acquisitions. This layer includes some new list-building tools available to email marketers such as:
    • Social media marketing
    • Mobile marketing
  3. The "Churn Minimizing" Layer that helps shore up your foundation to better allow for growth

You'll also learn tips, tricks and best practices to get your list on an upward trajectory - and all of it will be demonstrated through tangible, real-world examples.

As a special bonus, all Webinar attendees will receive a free copy of the Lyris Bionic List Builder How-to Guide - a perfect complement to the Webinar presentation, and an actionable tool designed to help you grow your email opt-in list for better results right away.

Presenter: Andrea Scarnecchia Vice President of Marketing, Lyris, Inc.

Andrea is the Vice President of Marketing at Lyris where she is responsible for driving marketing initiatives inclusive of online and email marketing. Lyris is a leader in the Online Marketing space and provides an integrated, online marketing solution for email marketing plus social, mobile, search marketing and Web analytics. Andrea has over 17 years of marketing leadership experience in a diverse range of industries (from B2C to B2B). She has held senior management positions and led marketing efforts at a broad range of companies such as FoodSaver (now Sunbeam), Broderbund (now Mattel), Disney Interactive, Sega, Supercuts and The Clorox Company.

 REGISTER NOW for this informative Webinar.

Send form below if you want emailmarketing service or visit www.promosmx.com

LYRIS | HQ: Simplify. Unify. ROI.

10.23.2009

Moving to Dynamic Infrastructure on IT Business

Moving to Dynamic Infrastructure
4:00 p.m. Eastern / 1:00 p.m. Pacific
Duration: 60 Minutes

 
Moving to Dynamic Infrastructure
Oct 29, 2009 at 4:00 PM ET / 1:00 PM PT

As smarter technologies drive the success and growth of an organization and bring many new benefits to its customers and end-users, it becomes essential that the value IT delivers does not become limited due to static, hard-to-change infrastructure.

Join us for this informative event, which will detail some of the key best practices that are necessary to drive your organization's dynamic infrastructure initiative that will be essential to responding to demands in real time and at the speed of business.

Collaboration is the Key
Nov 10, 2009 at at 4:00 PM ET / 1:00 PM PT

One of the hallmarks of application and business system excellence is a strong, comprehensive sharing of information to make these processes hum. However, too many of the IT systems that support these processes just don't have the kind of collaborative element that's needed to make these systems run efficiently. From simply sharing information, to linking disparate contributors, to tracking information and making it available -- they simply come up short.

Attend this event and learn from the experts how you can improve collaboration within your enterprise so as to drive business results.

Not All Virtualization Solutions Are Created Equal
Nov 19, 2009 at 4:00 PM ET / 1:00 PM PT

You've heard all about the benefits and savings that come from virtualization, and it seems that every IT vendor has an offering in this arena. However, all of these solutions are not nearly identical, and some will give you far more than others.

Register now and learn what makes the differences between average virtualization offerings and world-class solutions.

Energy Efficiency Data You Just Can't Ignore
Dec 10, 2009 at 4:00 PM ET / 1:00 PM PT

Green computing is a key IT initiative these days. But too often, it's proposed solely as a "good thing to do," and not detailed with the tangible cost-saving benefits that it can bring to your organization.

Join us for this informative event and see what the status quo is costing you. You'll find out from green IT experts how energy efficiency is more than just about servers, and how it needs to encompass your whole data center strategy.


REGISTER TODAY >>
Aaron Goldberg
VP, Market Experts Group
Ziff Davis Enterprise

Plan your holiday email marketing now

Halloween is not till next week, so you may think it's premature to start thinking about the year-end holidays. However, it you haven't started planning yet, now is the time to do so. In this month's issue of Hints & Tips, we've got suggestions and advice for retailers, restaurants, nonprofit organizations, and others on how to stay ahead of the competition during the next couple months. You're bound to find something relevant to your business.

Our lead article this month is all about not abusing customer trust during the holidays, and it was written by Eric Groves, our Senior Vice President of Global Market Development. Eric wrote the book on email marketing. Literally. His recent release, The Constant Contact Guide to Email Marketing, is now in stores and it's a must-read for anyone looking to build stronger customer relationships. Click here for more information, and to read an excerpt from the first chapter.

After you've read Eric's article and the two that follow, I hope you'll take this quick survey to let me know what you thought of the issue. I'd also like to know what topics you'd like to see covered in future issues so I can make this newsletter even better.

Our apologies for the delay in getting this issue to you. Wishing you much success,

Martin Lieberman
Managing Editor

 
Trust Me
Give customers the gift of respect ... and don't forget your neighbors

Everyone knows a story about a coworker who made a fool of himself at a company holiday party. All the excitement and high spirits turned that well-meaning celebrant into a loud-mouthed, in-your-face pariah. No one wanted to engage with this person, and colleagues began to flow toward the exit sign. 

Some big-box retailers were like that "crazy office-party crasher" last holiday season as they bombarded customers with promotional emails. As the weeks wore on and their attempts became more desperate, they ratcheted up their markdowns and their email frequency, sending out 40%, 50%, and 60% off promotions almost daily. By January, they were practically giving stuff away.

Excessive holiday email isn't just bad behavior — it shows a lack of strategy, and it's ineffective.

 
It's the Time of the Season
The dos and don'ts of nonprofit email marketing for the holidays

Many people may cringe at the notion of getting ready for the year-end holidays when Halloween hasn't even passed, but if you're a nonprofit organization gearing up for donation drives and holiday events, now is the time to get cooking on your email marketing plans.

Some organizations may be holding off on plans to ask for donations or host events so as to not conflict with holiday budgets in a weak economy. But for those of you who are going ahead with your galas and donation drives, it is vitally important to nail your message and delivery to supporters and constituents.

Some advice to those building their holiday campaigns: Keep the message short and on point. That's obvious. But here are seven other things you'll want to think about as you ready yourself to engage your supporters.

Windows 7 operating system Share use report

Net Market Share

Windows 7 is here, and we're tracking the usage market share hourly

Net Applications is already seeing some intriguing trends with the release of Windows 7. You can find our hourly Windows 7 tracking as well as the below feature reports on www.netmarketshare.com.

Windows 7 Breaks 2% Worldwide Share Prior to General Retail Availability

Windows 7's general availability release date is October 22nd.  Prior to this, Windows 7's usage share has steadily increased to over 2% globally.  This report tracks the daily usage share of Windows 7.

Windows 7 Already Gaining Widespread 'Adoption' in Eastern Europe

Upon analysis of global Windows 7 usage share, we noticed a distinct pattern.  Russia and many Eastern European countries already have significant share of Windows 7 usage.  We are sure these are all properly licensed users.
 

NEW Net Market Share Premium Reporting

Net Market Share now has global and local Search Engine Effectiveness reporting.

Want to know which search engines provide the best average time on site and page depth per referral?

Want to segment that data on geolocation, demographics, browser, operating system or mobile vs. desktop?

We now provide this highly useful data with an upgrade. To find out more and sign up,

>> Click Here

See www.netmarketshare.com for the latest usage market share for the operating systems, browsers, search engines and mobile technologies.

 

  Partner Focus - EVO Media Group

A great website is like a fast car. You want to keep its engine running at its peak performance and to do that you need the right tools and products. Net Applications is your web engine's super fuel to speed through lagging site traffic and less than ideal performance.

Net Applications has also partnered with many affiliate companies. The latest of these ventures is with EVO Media Group, the makers of DevHub.com. If Net Applications is the super fuel then DevHub is the perfect set of tools to sup up your website's competitive edge. This exciting, new company has launched a development/monetization platform unlike any other on net. Website publishers are able to quickly create niche-focused, topical sites using specialized site building tools and monetization modules. These modules include over 20 exclusive partners that provide publishers with a majority share of all revenues generated from their site(s).

Net Applications has also partnered with many affiliate companies. The latest of these ventures is with EVO Media Group, the makers of DevHub.com. If Net Applications is the super fuel then DevHub is the perfect set of tools to sup up your website's competitive edge. This exciting, new company has launched a development/monetization platform unlike any other on net. Website publishers are able to quickly create niche-focused, topical sites using specialized site building tools and monetization modules. These modules include over 20 exclusive partners that provide publishers with a majority share of all revenues generated from their site(s).

What makes the DevHub platform a stand out from other website building companies is that DevHub is specifically designed for publishers who want to create sites that attract commercial intent-based users. These types of users are much more valuable than the casual Internet surfer as they are looking for information on or are ready to purchase a service or product, resulting in a higher likelihood of revenue-generation activity (think revenue per user difference between Facebook versus Google). Dev Hub's network is now closing in on 1 million unique per month, eCPMs in the high double digits. The company's track record speaks for itself with an active user base of over 25k, not bad for a company launched in February 2009.

With both of these companies services available, you will be good to go and able to keep up with any search engine.

10.22.2009

how Google and Bing will be integrating its Twitter and Facebook results

Social Media for SEO is Not Just About Links Anymore

Disclaimer: This article was originally written before Google made its announcement, and has been updated to reflect that.

Google and Microsoft have both inked deals with Twitter, and Microsoft has also inked one with Facebook to integrate Twitter and Facebook updates into Bing search results. Google will be adding tweets to search results.

Google's Marissa Mayer says, "We believe that our search results and user experience will greatly benefit from the inclusion of this up-to-the-minute data, and we look forward to having a product that showcases how tweets can make search better in the coming months. That way, the next time you search for something that can be aided by a real-time observation, say, snow conditions at your favorite ski resort, you'll find tweets from other users who are there and sharing the latest and greatest information."
There is a good chance that Google will be making a similar deal with Facebook, but even if they don't, their deal with Twitter and Bing's deals with both make it all the more important for marketers to be found in real-time searches and Facebook/Twitter in general.

Do you spend anytime trying to be found in real-time searches?  

A while back WebProNews compiled a list of five tips for getting found in real-time searches, which basically boils down to staying in the conversation for relevant topics that people are searching for. The tips were:

1. Use keywords
2. Talk about timely events
3. Have a lot of followers
4. Promote conversation
5. Include calls to engagement

I  Social media is viral by nature, and real-time search is nothing more than putting things in chronological order. You have to keep people talking to stay relevant "right now."

That said, we don't know all the details about how Google and Bing will be integrating its Twitter and Facebook results into the rest of their results yet. Bing has made available a beta tool for people to mess around with for searching tweets with the search engine. "You can now search for what people are saying all over the web about breaking news topics, your favorite celebrity, hometown sports team, and anything else you use Twitter to stay on top of today," says Paul Yiu of Bing's Social Search team.

How to Stretch the Budget to Get the Max Application Development & Delivery

Bridging the IT Silos: An evolutionary approach to Application Development & Delivery
Nov 4, 2009
11:00 a.m. Eastern/8:00 a.m. Pacific
Duration: 60 Minutes

Escalating maintenance and development costs are eating up your IT budget, yet to stay competitive you must continue to recruit and retain the talented staff required to bridge the gap between the legacy world and the newer worlds of Web services, Java and .Net. But how do you do it when you can no longer afford siloed IT teams spread across the enterprise using incompatible processes, technologies and infrastructure?

Join us for this complimentary webcast where we'll discuss effective ways to meet your specific needs - from staff productivity to data warehousing to security and application development - and ways to drive down costs while optimizing performance.
Charles Chu
Director, Enterprise Modernization & Compilers, IBM
Jim Porell
Distinguished Engineer; System z Business Development, IBM
Karl Freund
Vice President, System Z Strategy and Marketing, IBM

Get Your Site found locally on search engines

 

WHAT DO OUR
CUSTOMERS THINK.

You might not think that a haunted attraction would benefit from search engine optimization, but considering how young and plugged in my target audience is, Submitnet gives me the competitive advantage when it counts. Whether soliciting actors for an army of zombies or seeking customers to keep my attraction growing bigger and better each year, Submitnet's SEO services (like SEO Local), really helps me stay top of mind by being top of search results. Thanks guys!



 
SEO Local is a great way to get your site additional visibility on top search engines and directories. By having your site listed you can:
Top Search Engines, Portals, Online Yellow Pages, Navigation Systems and Directories will receive your listing in a timely fashion.
check-mark By targeting your preferred geographical area,
you gain access to a larger buying audience.
check-mark Use Local Business Pages to create you own SEO friendly
web page at no additional charge.

10.20.2009

How SHOULD Employees Use Social Media?

How Negative Keywords Could Save You Money
Negative keyword lists are a growing strategy for pay-per-click ad...

The Premier Event for Search Engine
Marketing & Optimization - Register Now

Tuesday, October 20, 2009
 Balance Out the Can't with the Can

A recent study found that 54% of businesses prohibit employee social media use completely. There are valid arguments supporting both sides of this debate. We've seen quite a few news stories in recent months about social media policies coming to light. We've seen the topic discussed with regards to the news industry, sports leagues, and more recently, movie studios.

Fears exist. Questions. "How are my employees going to screw things up out there?" The result often ends up coming in the form of strict social media policies that severely limit interactions and engagement. "Here are the things that you can't do."

What fears do you have involving employee social media use? Share your thoughts.

In many cases, these rules are very justified. Amber Naslund made a very good point in an interview with WebProNews at BlogWorld this past weekend though. If you're going to give employees guidelines and tell them how they should not be using social media, you should try balancing that by giving them some ways that they should use it.

In the long run it comes down to what your goals are for social media use, and those goals should influence your policies. When you figure your goals out, you should be able to figure out how you want employees to proceed. 

You should also use those goals to influence the tools you use to accomplish them. Wasted time is one of the most common reasons companies prohibit employee social media use. Wasted time can be minimized when you plan for specific goals. There are tons of social networks and related tools available, but that doesn't mean that you have to use them all. Try to determine which ones will most effectively help you accomplish what you are trying to do, whether that be push out information, drive traffic, provide customer service, etc.

When you can clearly establish your goals and the tools you want to use to accomplish them, it should be easier to clearly tell employees what they can be doing with those tools to help accomplish those goals. If you've picked a tool, you must have a reason for doing so. Share that reason in the policy. Make employees understand. "If you CAN use this tool this way, we CAN meet our goal of ____."

If this sounds vague, that's because different industries have different goals. Different businesses within the same industry have different goals.

What are your goals for business social media? Discuss here.


Was this article interesting?    

Comment Now... Subscribe to our Newsfeed

About the Author:
Chris Crum has been a part of the WebProNews team and the iEntry Network of B2B Publications since 2003. Twitter: @CCrum237

Cut Costs by Cleaning Up Clutter

"Spring Cleaning" Your Data Center - Lower Costs, Improved Performance & Reliability
Oct 26, 2009
2:00 p.m. Eastern/ 11:00 a.m. Pacific
Duration: 60 Minutes

Data in your organization is continually collected, but you have only a limited view of its "lifecycle," and this information, important or not, is still stored, backed up and kept on-line. The result is you have a complicated, undocumented and hard-to-operate morass of information that can make business decisions more difficult and sometimes incorrect. Join us for a discussion on "cleaning" data and information to create an environment that costs less to operate and provides far better performance to your organization.

In this eSeminar you'll learn how to maximize your results as we discuss:
  • True cleaning versus just moving things around
  • How to assess and manage old information
  • Building policies for disposition of old information
  • Building data back up and protection strategies based on this "cleaning"

Webinar: How to Search Engine Optimize Your News Release

Incorporating keywords and search terms on your website is a smart way to drive traffic to your site. However, using online news releases to promote your company while making sure that every release includes those same keywords and search terms is genius!

Register today for PRWeb's monthly webinar, "How to Search Engine Optimize Your Online News Releases"and get helpful tips on how to use your news releases to drive more business to your website.

During this webinar you will learn:

  • Where you should place your keywords within your release to optimize visibility and reach your prospects
  • Helpful SEO best practices that will set your news apart from your competitors
  • Why using helpful links in your news releases are crucial to increasing awareness

If you're still trying to figure out how online news releases and SEO can help your business, you can't afford to miss this webinar!

Due to the high demand for this webinar, seating is limited. Please register only if you can attend by selecting an event date.

 

Submit to 49 Newly Added Directories with Directory Maximizer

Link Building can be quite a time-consuming task, especially if you have to go about doing each and everything by yourself. This is where a service like Directory Maximizer comes in... We've been helping several thousand clients build links through directories over the past few years & to assist you in this task of Link Building, we've just added a further 49+ search engine friendly directories to our list, sourced from the top networks across the web.

Submit your site(s) to these newly added directories, 

Order immediately and get an instant 15% Patronage discount when you submit to the Paid Directories on our list!

Our lists at Social Maximizer have also been updated with more quality Social Bookmarking Sites, so do submit to them as well and attract traffic to your site like never before! You don't have to create a new account to use this service, just login with your existing Directory Maximizer account.

Maximizer E-Services Pvt. Ltd.

38/5 Coles Rd, 2nd Floor, Frazer Town, Bangalore - 5, Karnataka, India
 

Webinar: How to Use News to Drive Social Media Campaigns


You Are Invited to Attend a Free Vocus and PRWeb Webinar

How to Use Online News Releases to Drive Social Media Campaigns

Tuesday, August 18, 2009
2:00pm - 3:00pm Eastern Time

Featured Guest Speakers:

Ed Adams

Ed Adams
Public Affairs Manager,
E.I. du Pont de Nemours and Company, Inc.

Harry Brooks

Harry Brooks
Owner, Search First Internet Marketing

Today, with the overwhelming volume of communication your prospects, customers and the media receive your messages run the risk of getting lost or worse yet, being completely ignored. How can you break through the noise to get their attention?

Social media can help - especially with its unique ability to cut through filters and directly reach your brand's key audiences.

Register today for this webinar and learn from industry experts Ed Adams, Public Affairs Manager at E.I. du Pont de Nemours and Company, Inc. and Harry Brooks, Owner of Search First Internet Marketing, as they share ways you can use the power of the online news release to share your news online and reach your prospects.

You will learn how to:

  • Build an effective social news release
  • Leverage RSS feeds and Blogs to deliver your news to your customers and prospects
  • Use your news to drive traffic to your website
  • Optimize your news using images and video to push it to the top of search engines
  • Share your news through Twitter

Register for this webinar today and learn how you can use online news release to drive social media campaigns!

 

 



10.19.2009

Ensuring Satisfied Customers and a Thriving Business

Boost Customer Satisfaction with IBM Sametime in Your Contact Center
Oct 28, 2009
1:00 p.m. Eastern/10:00 a.m. Pacific
Duration: 60 Minutes

In today's economy, with customer retention more crucial than ever to your business, it costs eight to 10 times more to gain a new customer than to keep an existing customer. And since 80% of customers leave after a negative experience, and on average each unhappy customer tells nine others about their experience, every interaction you have with your existing customer is crucial to improving satisfaction and maintaining or increasing revenue.

Join us for this important eSeminar where we'll show you how you can easily increase your customer satisfaction ratings by enabling your contact center agents to provide the right answers and the best solutions to the customer when they need it most - on the first call.

Join us and you'll also discover:
  • The facts surrounding poor customer service
  • How you can raise revenues for your business
  • How to involve the rest of your enterprise as an extension of your contact center

REGISTER TODAY >>

Register and Attend
For A Chance To Win

Universal Remote

VIEW CONTEST RULES >>
REGISTER FOR EVENT >>
Marlon Machado
Product Manager, Sametime Platform and Solutions, Lotus Software
IBM Software Group
Tim Passios
Director, Solutions Marketing
Interactive Intelligence Inc.
Joseph E. Maglitta
Editorial Director and Market Expert
Ziff Davis Enterprise

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Synchronize content, functionality and membership data securely, from staging to production and back.

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